business advice
Episode 48: Allison interviews best-selling author & entrepreneur Gary Vaynerchuk
Watch this engaging interview with Allison and best-selling author, entrepreneur, business mogul and venture capitalist Gary Vaynerchuk.
Allison interviews best-selling author & entrepreneur Gary Vaynerchuk
Watch this engaging interview with Allison and best-selling author, entrepreneur, business mogul and venture capitalist Gary Vaynerchuk. Learn why Gary says he’s the least scared entrepreneur on earth. In this interview, Gary shares why being an entrepreneur is what he was born to do. Being an entrepreneur is who he is, it is in his DNA. His…
Customer Personas: 6 Steps to Target Your Ideal Client
Stanley Marcus of Neiman Marcus once said, “Consumers are statistics. Customers are people.” As you are focusing your business, it is crucial to understand who your ideal customer is. Different personas require different language, messages, channels of communication, and promotions to reach them. Learn how to target your ideal client. Putting a Face to a…
From the Top Down: How great leaders empower others to be the best that they can be.
The Hypothesis may go something like this. “Great Leaders are Born, not made.” After all, there has to be a multitude of significant and specific relational similarities to those of us that take the reins and move others to step up and out of their comfort zones each and every day. In business, we use…
5 Easy Steps to Systemize Your Business and Free Up Your Life!
When building your business, it’s easy to get stuck working in your business rather than working on it. I’ve talked about this at length because so many business owners get trapped on the hamster wheel of trading hours for dollars. Your business will become more profitable if you can leverage yourself to work on creating…
4 Hot Tips to Stay Focused in Your Business and Get Stuff Done!
There are a handful of skills and qualities that are essential for anyone looking to succeed in their business network. Patience, resilience, the ability to convert a sale, knowing when to and when not to speak can have a major impact on anyone’s business–but it doesn’t end there. If there’s one thing that truly separates…
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